Custom Plushies
Custom Plush Toy Manufacturer
Plushies of your mascot or brand character, from hand held plushies to giant display pieces, made by the Singapore team that builds the mascots themselves. No minimum order quantity.
What you need to know first
Minimum order
None
No MOQ. Many plush factories ask for hundreds of units before they will start. We produce the quantity you actually need, whether that is a short run for a launch or a single giant display piece.
Lead time
About 8 weeks
Roughly eight weeks from approval of the physical sample to delivery. Design and sampling happen before that, and complex builds vary. We give you a dated schedule with your quote.
Production
Graded to budget
Plushies are made in grades to suit different budgets. The grade decides whether production runs in our own factory or with a partner factory, and we recommend one against how the plushie will be used.
Recent plush projects
Two recent builds from our portfolio.

Vitasoy, with A Brand A Day
Beanie, Almie and Oato
Vitasoy's first ever plushies. Each of the three characters converts into a functional, reusable tote bag, so the plushie keeps working long after the campaign.

Senoko Energy, with A Brand A Day
BB Ong Lai
A giant plushie display of Senoko Energy's pineapple character, used in store to carry campaign messaging. We also built the walkabout mascot of the same character.
What we make
Each suits a different use, run size and budget.
Mascot plushies
A soft version of the mascot you already have, so the character people meet at events is the one they take home.
Giant plushie displays
Oversized plush characters for stores, lobbies and event booths, built to be seen from across a room and photographed with.
Functional plushies
Plushies that do a second job, such as converting into a tote bag, so the piece stays in use long after the campaign.
Plushies of a new character
No mascot yet? Our in-house design team can create the character first, then develop it into plush.
Plush in blind boxes
Plush collectibles in custom blind box packaging, for brands building a collectible series.
Graded runs
The same character in different grades, so one design can serve a campaign run and a premium retail piece.
Who we have made plushies for
Plush work across six very different sectors, from a sovereign fund to a resort.
Vitasoy
Food and beverage
Senoko Energy
Energy retail
GIC
Sovereign wealth fund
Crescent Girls' School
Education
Shangri-La Rasa Sentosa
Hospitality
Otah and Friends
Entertainment IP
Why make plushies with a mascot maker
No minimum order
Test a character, run a small launch batch or order a single display piece without committing to factory volumes.
The character stays on model
We design and build mascots, so the plushie is developed from the same character design, with the proportions and expressions your audience already knows.
One team for costume and plush
Order the walkabout mascot and its plushie from the same team, as Senoko Energy did with BB Ong Lai, and both look like the same character.
Quoted to your brief
There is no price list. Size, grade, quantity and features such as a tote bag conversion decide the cost, and we quote against what you actually need.
Plush Questions
Is there a minimum order quantity for custom plush toys?
No. There is no minimum order quantity. We produce the number you need, from a short launch run to a single giant display piece.
How long does a custom plushie take to make?
About eight weeks from approval of the physical sample to delivery. Design and sampling come before that, and complex builds can take longer. Your quote comes with a dated schedule.
Can you turn our existing mascot into a plushie?
Yes. We build mascots ourselves, so we develop the plushie from your character design and keep it on model. For Senoko Energy we made both the BB Ong Lai walkabout mascot and a giant plushie of the same character.
Can you make giant plushies for displays?
Yes. Giant plushies work as store, lobby and booth displays. The BB Ong Lai display for Senoko Energy is used in store to carry campaign messaging.
Can a plushie also be functional?
Yes. Vitasoy's first plushies, Beanie, Almie and Oato, each convert into a reusable tote bag. Tell us how the plushie should be used and we will design it around that.
How much do custom plush toys cost?
Every plush project is quoted against your brief rather than from a price list. Size, grade, quantity and any functional features decide the cost. Send us the character, the quantity and roughly when you need it, and we will come back with a real number.
Do you ship plushies outside Singapore?
Yes. We are headquartered in Singapore, with offices in Malaysia, Indonesia and China, and we ship worldwide.